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Instagram Reels

Promote your website on Instagram Reels

Your website already has the words, colours and pictures a good reel needs. Paste the link and get four vertical reels made from it, sized for Instagram and ready to post.

Morrow CoffeeReel · Clean · 15s
A reel made from a coffee roaster's home page

How it works

From link to video in three steps

  1. Step 1

    Paste your link

    Use your home page, a product page or a landing page. We open it in a real browser and record it, top to bottom.

  2. Step 2

    Get four takes

    In about three minutes you get four different reels made from that page, each with its own look, music and order of scenes. All of them come out at 1080×1920, the size Instagram Reels expects.

  3. Step 3

    Edit and download

    Change any word, colour, font, voice or scene. Editing is free. When a take is ready, export it in full HD and post it.

Why it works

Why it works on Instagram

Made from your real pages

Every frame comes from your site: scrolls of your pages, your headlines, your product shots and your brand colours. Nothing is invented, so the reel matches what people find when they tap through.

Built for the first two seconds

Each take opens with a bold line from your page, because that is when people decide to keep watching. Your logo comes at the end, next to a clear call to action.

Sound that fits

Pick a mood for the music and one of six voices to read a short script written from your page. Or turn the voice off and let the text do the talking.

Tips for reels that get watched

  • Link your bio to the exact page the reel shows, so the click lands where people expect.
  • Post two or three of the takes over a week and keep the one that holds attention best.
  • Write the caption as one plain sentence about what people get, then say where to tap.
  • Use the Story size of the same take for Instagram Stories, so one link feeds both.

Questions

Good to know

Something else? Ask us directly

What size are the reels?

Reels and Stories come out at 1080×1920 pixels, which is the vertical size Instagram uses. You can switch any take to a 1080×1350 feed post or a square post in the editor.

Do I need an Instagram account to use this?

No. UrlToReel makes the video file. You download it and post it from your phone or your scheduler like any other video.

How long is each reel?

A Reel is 15 seconds by default. You can make it shorter or longer in the editor, and the scenes adjust to fit.

Your website already tells the story

Paste the link and we'll cut the reel.